One of the problems Pharma and Life Science organisations face is the inability to scale the production of personalised content, a necessary feature to implement a proper omnichannel engagement process. At the root of this problem lay a rigidly siloed operating model and too little investment in content value chain technology. Indeed, for years Life Sciences CIOs […]
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Lyriko is an AI-based platform that boosts commercial efficiency and content effectiveness with a data-driven approach.
Lyriko’s modular capabilities allow to pursue 360° customer engagement at any stage of the data maturity scale. The whole suite enables a full Omnichannel Content Orchestration.