Data Integration & Enrichment

Lyriko allows the combination of different data sources into a single source of truth.

Moreover, the HCP’s database can be enriched with external qualitative insights (eg. a database of Key Opinion Leaders, KOLs).

Discover more Lyriko modular capabilities

Smart
Suggestions

  • Generate real-time, customised and actionable insights for the sales force
  • Deliver suggestions via CRM or any other channel

Content
Auto-Tagging

  • Recognize the best content for each target
  • Search content into DAM
  • Enable modular content

Dynamic
Segmentation

  • Define campaign targets dynamically
  • Deploy a recommender system for web portals

Data Visualization
& Analytics

  • Create shared dashboards across business users

  • Build content-specific dashboards

Data Integration
& Enrichment

  • Merge, clean and enrich datasets to build an unique source of truth
  • Utilize Key Opinion Leaders information to enrich customers’ data base

Marketing Goals
& Campaigns

  • Create automated content journeys
  • Lead Next Best Action and Next Best Content initiatives

Lyriko Suite enables a full Omnichannel Content Orchestration

Integrations

Lyriko can be easily integrated with all the major players in the CRM ecosystem

In partnership with
Compatible with