Lyriko’s Data Integration simplifies the process of connecting to various data sources by offering a flexible and scalable solution. With this software, users can extract, transform, and reconcile data from different systems and silos, unifying them into a single, source of truth.
By leveraging publicly available data sources and third-party data, HCP’s database can be enriched with valuable qualitative insights. For example, a database of Key Opinion Leaders (LyriKOL) can be created.
Discover more Lyriko modular capabilities
- Generate real-time, customised and actionable insights for the sales force
- Deliver suggestions via CRM or any other channel
- Recognize the best content for each target
- Search content into DAM
- Enable modular content
- Define campaign targets dynamically
- Deploy a recommender system for web portals
Create shared dashboards across business users
Build content-specific dashboards
- Merge, clean and enrich datasets to build a unique source of truth
- Utilize Key Opinion Leaders information to enrich customers’ data base
- Create automated content journeys
- Lead Next Best Action and Next Best Content initiatives