Dynamic Segmentation

Lyriko enables the creation of dynamic customer targets and recommendations on specific content to feed marketing automation engines or web page suggestions

Discover more Lyriko modular capabilities

Smart
Suggestions

  • Generate real-time, customised and actionable insights for the sales force
  • Deliver suggestions via CRM or any other channel

Content
Auto-Tagging

  • Recognize the best content for each target
  • Search content into DAM
  • Enable modular content

Dynamic
Segmentation

  • Define campaign targets dynamically
  • Deploy a recommender system for web portals

Data Visualization
& Analytics

  • Create shared dashboards across business users

  • Build content-specific dashboards

Data Integration
& Enrichment

  • Merge, clean and enrich datasets to build an unique source of truth
  • Utilize Key Opinion Leaders information to enrich customers’ data base

Marketing Goals
& Campaigns

  • Create automated content journeys
  • Lead Next Best Action and Next Best Content initiatives

Lyriko Suite enables a full Omnichannel Content Orchestration

Integrations

Lyriko can be easily integrated with all the major players in the CRM ecosystem

In partnership with
Compatible with